Marketing, Communications & Engagement

Marketing, Communications & Engagement

Marketing, Communications & Engagement supports how First Nations University of Canada (FNUniv) shares its stories, engages communities, and advances its role as Canada’s national Indigenous university. Guided by First Nations values and the teachings of our Elders, this work is grounded in respect, relationships, collaboration, and Treaty responsibility.

The portfolio provides strategic leadership across communications, marketing, advertising, student recruitment, event services, and community engagement, helping ensure FNUniv’s voice is clear, consistent, culturally grounded, and aligned with institutional priorities. This work strengthens the University’s reputation, visibility, and connection with communities locally, nationally, and internationally.

What We Do

Marketing, Communications & Engagement supports the University through:

• Internal Communications
  Leads campus-wide communications that inform, connect, and support students, staff, faculty, and the broader university community.
• External Communications & Media
  Leads public relations, media relations, issues management, and institutional storytelling that reflects FNUniv’s identity, priorities, and impact. For more information, click here.
• Marketing & Advertising
  Stewards the FNUniv brand and develops integrated marketing campaigns, advertising, and promotional materials that support awareness, engagement, and growth.
• Student Recruitment
  Leads recruitment outreach and engagement strategies that support enrolment growth and help prospective students connect with FNUniv and the opportunities it offers.
• Event Services & Bookings
  Oversees the planning, coordination, and delivery of university events and manages external institutional space bookings. For more information, click here.
• Community & Alumni Engagement
  Strengthens relationships with Indigenous communities, partners, alumni, and supporters through meaningful engagement, collaboration, and shared celebration. For more information, click here.
• Signature Institutional Events
  Plans and delivers major university-wide events, including but not limited to the Annual Smudge Walk, Late Tony Cote Powwow, Remembrance Day Services, Elders Christmas Dinner, Annual Spring Celebration Powwow, and the President’s Cup Fundraising Golf Tournament.

Through this work, Marketing, Communications & Engagement helps ensure FNUniv is represented in a way that is respectful, recognizable, and reflective of Indigenous knowledge systems, while supporting student recruitment, community connection, and long-term institutional growth.

Branding & Visual Identity Resources

Marketing, Communications & Engagement also stewards FNUniv’s visual identity and provides the tools needed to support consistent and respectful use of the university’s brand.

FNUniv’s brand reflects who we are as an Indigenous institution. Our logos, templates, and visual assets help ensure the university is represented with clarity, care, and consistency across all communications and materials.

Available resources include:

• Visual Identity Guidelines
• Official FNUniv logo files
• Tagline usage guidance

These resources are intended to support staff and faculty in creating materials that align with FNUniv’s identity across campuses, events, campaigns, presentations, and communications.

For access to FNUniv brand assets and templates, visit the Visual Identity and Brand page.

For branding support or communications assistance, contact:
comm@firstnationsuniversity.ca